Jaylen Brown said his leadership approach with the Boston Celtics has taken an unconventional turn this season, incorporating astrology and numerology to better communicate with teammates.
Brown revealed the method after Boston's 120-99 win over the Golden State Warriors on Wednesday night, a performance in which he led the team with 32 points while adding six rebounds, five assists and two steals. He shot a perfect 11 of 20 from the field and 9 of 9 from the free-throw line, and finished 1 of 4 from three-point range in 35 minutes.
Speaking after the game with CelticsBlog's Noah Dalzell, Brown detailed how studying the personalities of teammates through astrology and numerology has helped him hone his communication style.
"I learned a lot about each of our guys, even down to liking astrology - everything. I learned the communication styles that work best for each person, and started using those when I talk to each person... I didn't know that would work before the season started but that thing definitely works."
Brown said he has gone so far as to memorize specific traits associated with teammates' zodiac signs and numerology profiles.
"I remember like Neemias, he's the year of the rabbit so his communication is different from D-White. D-White is the year of the dog so his communication style is different. Hugo is also a dog, Peyton is a tiger, JT is a tiger, Ron is a dragon, who is a dragon. Nicola he's new to our team, he's the year of the horse right now. Each of them have different communication styles and you can go into that like numerology as well."
Jaylen Brown explains how she memorized all of her peers' astrology and numerology to learn a better way to communicate:
"I learned the communication styles that work best for each person, and started using them when I talk to each person." pic.twitter.com/GkVfutJcMa
- Noa Dalzell 🏀 (@NoaDalzell) 19 March 2026
Jaylen Brown's astrology, numerology outlook aligns with career year, Celtics' success
He also explained how numerology influences his leadership approach.
"Sam is five, I'm five... so, different breakdowns and you can even go into star signs. Like JT, he's Pisces, etc. I learned all different kinds of things, so I was able to communicate to people in different ways to help my leadership this year."
This approach coincided with one of the most productive seasons of Brown's career. Through 62 games, the 28-year-old has averaged 28.5 points, seven rebounds, 5.1 assists and one steal per contest, while shooting 48% from the field and 34.2% from three-point range in 34.1 minutes per game.
Brown's performance has helped Boston achieve a 46–23 record and the No. 2 seed in the Eastern Conference standings. The Celtics have maintained that position despite star forward Jayson Tatum recently returning from an Achilles injury and playing only six games since his return.
As the regular season progressed, Brown's combination of on-court production and off-court leadership has played a central role in Boston's success. His willingness to explore unconventional ways to connect with teammates has become a defining element of his approach during a season in which the Celtics have remained one of the conference's top contenders.
